The snacks market is constantly evolving.Even though taste is what makes the consumers return to a product, today’s snacks need to cater to a lot more in order to onboard & retain consumers. The overall identity of the snack has become indispensable in the purchase decision. New players have to deliver extraordinary value to their consumers to succeed.
This white paper will allow you to understand the trends and innovations in the snack industry to help you position yourself in this rapidly changing market.
WHAT YOU'LL FIND IN THIS WHITE PAPER 1. The ‘snackization’ of foods
2. Crunchy, crispy, textures & flavors
3. Retro innovations
4. Individual portion sizes and formats
5. Building an identity
6. Functional snacks